{"title":"Feeding","description":"","products":[{"product_id":"kapai-kiwi-silicone-owl-plate","title":"Kapai Kiwi Silicone Owl Plate","description":"\u003cp data-end=\"441\" data-start=\"123\"\u003eMealtimes just got easier (and cuter). Our Kapai Kiwi Silicone Owl Plate is designed to support little eaters from their very first tastes, with a clever non-slip base that stays put on tables and highchairs. Made from premium food-grade silicone, it’s durable, easy to clean, and built to handle everyday family life.\u003c\/p\u003e\n\u003cp data-end=\"568\" data-start=\"443\"\u003eSafe, practical, and hard-wearing, this is a plate you’ll reach for again and again — from purées to finger foods and beyond.\u003c\/p\u003e\n\u003cp data-end=\"594\" data-start=\"570\"\u003e\u003cstrong data-end=\"594\" data-start=\"570\"\u003eWhy parents love it:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-end=\"839\" data-start=\"595\"\u003e\n\u003cli data-end=\"618\" data-start=\"595\"\u003e\n\u003cp data-end=\"618\" data-start=\"597\"\u003eFood-grade silicone\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"646\" data-start=\"619\"\u003e\n\u003cp data-end=\"646\" data-start=\"621\"\u003eSuitable from 6 months+\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"666\" data-start=\"647\"\u003e\n\u003cp data-end=\"666\" data-start=\"649\"\u003eHypo-allergenic\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"710\" data-start=\"667\"\u003e\n\u003cp data-end=\"710\" data-start=\"669\"\u003eBPA, PVC, phthalates \u0026amp; nitrosamine FREE\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"742\" data-start=\"711\"\u003e\n\u003cp data-end=\"742\" data-start=\"713\"\u003eMicrowave \u0026amp; dishwasher safe\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"777\" data-start=\"743\"\u003e\n\u003cp data-end=\"777\" data-start=\"745\"\u003eEasy to clean and long-lasting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"809\" data-start=\"778\"\u003e\n\u003cp data-end=\"809\" data-start=\"780\"\u003eNon-slip base for less mess\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-end=\"839\" data-start=\"810\"\u003e\n\u003cp data-end=\"839\" data-start=\"812\"\u003eGenerous size: 28 x 25 cm\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-end=\"915\" data-start=\"841\"\u003ePerfect for messy moments, growing appetites, and stress-free mealtimes 🤍\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1032\" data-start=\"917\"\u003e \u003c\/p\u003e","brand":"Kapai Kiwi","offers":[{"title":"Turquoise","offer_id":42170743849063,"sku":null,"price":10.0,"currency_code":"NZD","in_stock":true},{"title":"Peach","offer_id":42170744635495,"sku":null,"price":10.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/9636\/0807\/files\/ChatGPTImageFeb6_2026_07_57_23PM_6e14e6e1-8d6a-4f10-a2a8-0f7d5a660cb1.png?v=1770433543"},{"product_id":"little-animal-mealtime-set","title":"Little Animal Mealtime Set","description":"\u003cp data-start=\"130\" data-end=\"179\"\u003eMealtimes made easier (and a whole lot cuter) ✨\u003c\/p\u003e\n\u003cp data-start=\"181\" data-end=\"469\"\u003eDesigned with little eaters in mind, this soft silicone bowl and spoon set is perfect for starting solids and encouraging independent feeding. The scalloped edge design adds a sweet touch, while the strong suction base keeps the bowl securely in place — helping to reduce spills and mess.\u003c\/p\u003e\n\u003cp data-start=\"471\" data-end=\"585\"\u003eCrafted from high-quality, food-grade silicone, it’s gentle on tiny gums and comfortable for little hands to hold.\u003c\/p\u003e\n\u003cp data-start=\"587\" data-end=\"807\"\u003e\u003cstrong data-start=\"587\" data-end=\"610\"\u003eWhy you’ll love it:\u003c\/strong\u003e\u003cbr data-start=\"610\" data-end=\"613\"\u003e• Made from soft, durable food-grade silicone\u003cbr data-start=\"658\" data-end=\"661\"\u003e• Strong suction base to minimise spills\u003cbr data-start=\"701\" data-end=\"704\"\u003e• Gentle, flexible spoon for little mouths\u003cbr data-start=\"746\" data-end=\"749\"\u003e• Easy to clean\u003cbr data-start=\"764\" data-end=\"767\"\u003e• Dishwasher, microwave \u0026amp; freezer safe\u003c\/p\u003e\n\u003cp data-start=\"809\" data-end=\"900\"\u003ePractical, safe and beautifully simple — everything you need for stress-free mealtimes\u003c\/p\u003e","brand":"Cub \u0026 Co","offers":[{"title":"Butter","offer_id":42178828238951,"sku":null,"price":15.0,"currency_code":"NZD","in_stock":true},{"title":"Terracotta","offer_id":42178837053543,"sku":null,"price":15.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/9636\/0807\/files\/ChatGPTImageFeb11_2026_06_11_54PM.png?v=1770786989"},{"product_id":"cub-co-fresh-feeder","title":"Cub \u0026 Co. Fresh Feeder","description":"\u003cp data-start=\"117\" data-end=\"369\"\u003eMake introducing fresh foods simple, safe, and mess-free with our Cub \u0026amp; Co. Fresh Feeder. Designed with little hands in mind, the adorable bear-shaped handle is easy to grip, helping babies build independence while they explore new tastes and textures.\u003c\/p\u003e\n\u003cp data-start=\"371\" data-end=\"641\"\u003eCrafted from high-quality food-grade silicone, this feeder allows your little one to safely enjoy soft fruits, vegetables, or chilled treats without the worry of large pieces. Gentle on delicate gums and perfect for teething, it’s a practical essential for everyday use.\u003c\/p\u003e\n\u003cp data-start=\"643\" data-end=\"851\"\u003e✔ Food-grade silicone teat\u003cbr data-start=\"669\" data-end=\"672\"\u003e✔ Easy-grip bear handle for little hands\u003cbr data-start=\"712\" data-end=\"715\"\u003e✔ Supports self-feeding and sensory exploration\u003cbr data-start=\"762\" data-end=\"765\"\u003e✔ Ideal for fresh fruit, veggies, and frozen treats\u003cbr data-start=\"816\" data-end=\"819\"\u003e✔ Easy to clean and reassemble\u003c\/p\u003e\n\u003cp data-start=\"853\" data-end=\"918\"\u003e \u003c\/p\u003e","brand":"Cub \u0026 Co","offers":[{"title":"Default Title","offer_id":42201590235239,"sku":null,"price":8.5,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/9636\/0807\/files\/ChatGPTImageFeb19_2026_05_22_41PM.png?v=1771475906"},{"product_id":"rainbow-dreams-silicone-bib","title":"Rainbow Dreams Silicone Bib","description":"\u003cp data-start=\"33\" data-end=\"240\"\u003eMake mealtimes easier (and much less messy) with our beautifully designed Silicone Catch Bib. Crafted from soft, food-grade silicone, it’s gentle on little necks while providing durable, everyday protection.\u003c\/p\u003e\n\u003cp data-start=\"242\" data-end=\"526\"\u003eThe deep, structured pocket catches spills, crumbs, and drips before they reach clothing — perfect for babies learning to self-feed. An adjustable neck fastening ensures a comfortable fit as your child grows, while the flexible material makes it easy to roll up for travel or storage.\u003c\/p\u003e\n\u003cp data-start=\"528\" data-end=\"654\"\u003eFinished with a sweet rainbow design, this bib is as stylish as it is practical — a must-have for modern feeding routines 🤍\u003c\/p\u003e\n\u003cp data-start=\"656\" data-end=\"668\"\u003e\u003cstrong data-start=\"656\" data-end=\"668\"\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"670\" data-end=\"877\"\u003e• Soft, food-grade silicone\u003cbr data-start=\"697\" data-end=\"700\"\u003e• Deep spill-catch pocket\u003cbr data-start=\"725\" data-end=\"728\"\u003e• Adjustable neck closure for growing babies\u003cbr data-start=\"772\" data-end=\"775\"\u003e• Waterproof and stain-resistant\u003cbr data-start=\"807\" data-end=\"810\"\u003e• Easy to wipe clean or rinse\u003cbr data-start=\"839\" data-end=\"842\"\u003e• Lightweight and travel-friendly\u003c\/p\u003e\n\u003cp data-start=\"879\" data-end=\"887\"\u003e\u003cstrong data-start=\"879\" data-end=\"887\"\u003eCare\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"889\" data-end=\"963\"\u003eSimply wipe clean or wash in warm soapy water. Dishwasher safe (top rack).\u003c\/p\u003e","brand":"The Little Edit Matakana","offers":[{"title":"Default Title","offer_id":42224801677415,"sku":null,"price":10.5,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/9636\/0807\/files\/ChatGPT_Image_Mar_2_2026_10_04_46_AM.png?v=1772399199"},{"product_id":"little-rainbows-silicone-catch-bib","title":"Little Rainbows silicone Catch Bib","description":"\u003cp data-start=\"34\" data-end=\"254\"\u003eMake everyday mealtimes beautifully mess-free with our Little Rainbows Catch Bib. Crafted from soft, food-grade silicone, it’s gentle on delicate skin while offering durable, waterproof protection for busy little eaters.\u003c\/p\u003e\n\u003cp data-start=\"256\" data-end=\"533\"\u003eThe structured scoop pocket catches spills, crumbs, and dribbles before they reach clothing — perfect for babies learning to self-feed. An adjustable neck closure ensures a comfortable fit as your child grows, while the flexible design rolls up easily for travel or nappy bags.\u003c\/p\u003e\n\u003cp data-start=\"535\" data-end=\"660\"\u003eFinished with a sweet scattered rainbow print in warm, modern tones, this bib is both practical and effortlessly stylish 🤍\u003c\/p\u003e\n\u003cp data-start=\"662\" data-end=\"674\"\u003e\u003cstrong data-start=\"662\" data-end=\"674\"\u003eFeatures\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"676\" data-end=\"896\"\u003e• Soft, food-grade silicone\u003cbr data-start=\"703\" data-end=\"706\"\u003e• Deep spill-catch pocket\u003cbr data-start=\"731\" data-end=\"734\"\u003e• Adjustable neck fastening for growing babies\u003cbr data-start=\"780\" data-end=\"783\"\u003e• Waterproof and stain-resistant\u003cbr data-start=\"815\" data-end=\"818\"\u003e• Lightweight, flexible, and travel-friendly\u003cbr data-start=\"862\" data-end=\"865\"\u003e• Easy to wipe clean or rinse\u003c\/p\u003e\n\u003cp data-start=\"898\" data-end=\"906\"\u003e\u003cstrong data-start=\"898\" data-end=\"906\"\u003eCare\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"908\" data-end=\"987\"\u003eWipe clean, rinse under warm water, or place on the top rack of the dishwasher.\u003c\/p\u003e","brand":"The Little Edit Matakana","offers":[{"title":"Default Title","offer_id":42224812163175,"sku":null,"price":10.5,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/9636\/0807\/files\/ChatGPTImageMar2_2026_10_09_10AM.png?v=1772399400"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0647\/9636\/0807\/collections\/generated-image-1.png?v=1770362366","url":"https:\/\/thelittleeditmatakana.co.nz\/collections\/feeding.oembed","provider":"The Little Edit Matakana","version":"1.0","type":"link"}